Product designer with over fifteen years experience ranging from visual design, UX, UI, user-research, and design systems. Hopelessly devoted to design-thinking, problem solving, and asking the right questions that deliver results.
SKILLS
Prototyping
Design Systems
User Research
User Experience
Product Vision
Visual Design
Interaction Design
Brand Design
Motion / Video
B2B Marketing
Wireframing
Agile / Scrum
TOOLS
Figma
Sketch
Storybook
Abstract
Whimsical
InVision
Zeplin
Dovetail
Miro
After Effects
Illustrator
Photoshop
Premiere
InDesign
Hotjar
Jira / Confluence
Asana
Coda
EDUCATION
Indiana University
Northwest
Bachelor of Fine Arts
Emphasis in Design, Art History, and German
Awards / Accolades
EAB’s Emerging Leaders ’21-22 Cohort
1st Place, ‘Veterans Rights’ Video Series, Service to the Public Category
American Bar Association Young Lawyers Division Awards
National Association of Bar Executives Luminary Award
Excellence in Websites, The Chicago Bar Association
References
Available upon request
EXPERIENCE
EAB - Senior User Experience Designer
September 2020 - Current
My journey with EAB began after their acquisition of Cappex. Energized by the opportunities ahead, I continued with the firm to provide experience and forge new paths as multiple products converge and the team scales.
End-to-End Product Design
Manage consumer-facing design
Ship high quality features across a number of products
Partner with product, business, and development leads
Plan and guide discovery and exploration
Connect design efforts to business value
Prototyping (various fidelities)
High quality visual design
Dev handoff
Champion User-Centered Design
Deliver cohesive UX across consumer channels
Guide creation and evolution of personas and user journeys
Promote awareness of team research insights and UX artifacts
Design Systems
Lead design systems across direct-to-consumer and partner-facing UX teams
Plan DS organization and strategy
Provide guidance on systems-thinking and direction as DS grows and evolves
Partner with designers and developers to ensure quality standards
Provide channels for feedback from DS users to understand pain points
User Research
Guide and plan consumer-facing UX research
Deliver continuous insights to drive smart product decisions
Establish tools and processes
Create and refine UXR Roadmap
Cappex - Senior Product Designer
July 2019 - Sept 2020 (Acquired by EAB)
I joined the growing product team at Cappex, excited to work on redesigning their flagship student platform — a search tool that helps students find their best-fit colleges and scholarships. Despite the uncertainty of the pandemic, our small team released a new experience that delivered increased student engagement and inquiries that vastly outpaced the former iteration. Soon after Cappex would be acquired by EAB in the Fall of 2020.
Highlights:
Design lead for Cappex’s reimagined student experience
Informed and managed visual design / UI
Created Cappex’s Design System - components and system-thinking powered redesign
Designed, delivered, and tested features at lightning speed
Fostered a strong design and developer collaboration
Spearheaded Cappex's Brand Guidelines, brought together cohesive visual identity
Mentored junior and senior designers
Legacy.com - Senior Visual Designer, UX
Dec 2017 - July 2019
Championed the design culture at Legacy
Cultivated an evolving library of design patterns, assets, brand guidelines, and best practices
Ensured a consistent design language across products and channels
Drove incremental ecommerce revenue through strategic UX testing
Prototyped experimental features and new product exploration
Created promotional product videos, video templates, and motion graphics for cross-functional product, marketing, and editorial teams
Designed large-scale entryway designs for new office build
Mentored junior designers and content producers
Legacy.com - Senior Designer, Brands
2014 - 2017
Developed Legacy’s first brand book – setting standards and guidelines, spelling out typography, colors, logo usage, and personas
Increased engagement across editorial sites and social channels
Responsible for design direction of B2B marketing channel and trade show productions
Guided editorial and social teams to help shape their unique voice and ensure consistency
The Chicago Bar Association - Creative Media Manager
2007 - 2014
Designed and developed CBA’s first ever online continuing legal education platform
Developed video production and management systems and processes
Redesigned public and member-facing site
Managed streaming media production — early AWS Cloud services adopter
Oversaw brand management across public relations and membership
Responsible for in-house and offsite video production, photoshoots, and post-production
Filmed Supreme Court Justices Hon. Ruth Bader Ginsberg, Hon. Sonia Sotomayor, and Hon. Sandra Day O’Connor.
Wooden Llama Designs, LLC - Owner, Creative Director
2004 - 2010
Website design and development, full stack branding services, and print collateral
ADDITIONAL SKILLS & EXPERIENCE
Audio engineering / music production
Drawing, painting, photography
Expert in guitar maintenance and repair
Amplifier and effects pedal building
DIY electronics enthusiast